Suri Brothers formed a joint venture company with Mr. Faizal Burza & Bhat Brothers by the name of Fruit Master Agro Fresh Private Limited. It is an Integrated Cold Chain facility in Kashmir, located in Industrial Growth Center, Lassipora, Pulwama in the heart of High Altitude Apple growing belt of Shopian & Pulwama. The facility can be reached in just 30 minutes from the national highway. The facility has been made by the norms of International Standards and using latest machinery from USA & Europe.
Our integrated cold chain facility adds value to the apple industry in Kashmir by reducing wastage and benefit the farmers as they will be able to earn more from their produce. We will be able to pack apples that can rival with the best apples in the world.
Apples are brought just after harvesting by Growers at the facility which are tested for quality. A random sample is taken from the consignment brought by the grower and its firmness is tested by (pressure meter) to get good storage life, further tested for ripeness through TSS. The acceptable lots are immediately sorted and graded by world class sorting / grading machine GEO SORT III (Greefa) which is capable of grading sorting and also checking the internal & external quality of the fruits